FRANCHISE · ONE BRAND, MULTIPLE OWNERS
One voice. Every location. Governed.
One brand, multiple owners. Every location has its own review page, its own way to go off-script, and the same brand on the line. Franchise is reputation operations with corporate oversight: replies governed by brand standards, signals routed to whoever owns the problem, and the public voice held at the brand, not handed to each store.
EVERYTHING IN BUSINESS, ACROSS EVERY LOCATION · DEDICATED SUPPORT
The voice stays at the brand
Franchisees run their stores. They shouldn't each hold the keys to the public brand voice. Franchise sets the voice once for the whole brand, so every location is covered and no location can drift off-message.
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Brand-governed reply standards
Corporate defines how replies sound and what they never say. Every location's reviews get answered inside those lines, automatically.
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Approval routing
Sensitive reviews route to the person who should see them before anything posts: the location owner, the regional lead, or corporate. Your org chart, your rules.
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No per-store setup drift
Locations onboard under the brand's configuration. Store 14 sounds like store 1 from day one.
Problems find their owner
A one-star trend at a single store is an operations issue. The same trend across a region is a brand issue. Franchise routes each signal and action item to whoever owns it, instead of burying everything in one inbox.
| Signal | Routed to |
|---|---|
| Wait-time complaints trending at store #09 | → STORE OWNER |
| Same complaint theme across three stores in one metro | → REGIONAL LEAD |
| Review naming a staff conduct issue, reply held | → CORPORATE + OWNER |
| Policy-breaking review flagged for removal | → REPUTATION DEFENSE CASE |
| Rating movement summary, every location | → MONTHLY REPORT |
The inbox, governed too
Respondyr Answers
The email agent for franchise and corporate inboxes. Answers reads routine inbound mail, things like hours, policies, and vendor questions, and drafts a reply grounded only in your own documents and saved lessons. Custom routing and escalation rules decide what gets answered and what goes to a person, so sensitive or unclear email always reaches a human. Nothing sends without approval, and you can loosen that as trust builds. Ask sales about adding it to Franchise.